Lululemon names Facebook exec Emily White to board

NEW YORK (AP) — Lululemon Athletica Inc. named Facebook executive Emily White to its board, saying her social media and e-commerce experience complements the yoga-wear retailer's online efforts.

The Canadian company said Friday that White's addition expanded the board to 10 members.

White is senior director of local and mobile partnerships at Facebook, which she joined in 2010. Before that, she served in several e-commerce positions at Google from 2001 to 2010.

"Emily brings a wealth of knowledge regarding e-commerce and social media to our board in a time when our customers are utilizing these communication channels more than ever to both shop and enrich their lives," Lululemon Chairman Chip Wilson said.

Lululemon offers shopping on its site as well as videos and a blog about yoga, running and other topics.

It's been one of the hottest chains in retailing. The popularity of its high-priced yoga pants and tank tops — the pants run about $100 — has helped shares more than double in the past 12 months.

Shares rose $1.22, or 2.4 percent, to $51.54 in premarket trading.

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